Homemade by Edenlife, a premier chef-cooked meal delivery service in Nigeria announced its expansion into the celebratory events catering market with the launch of Homemade Events on July 24th, 2024, at an exclusive Planner’s Mixer event held at the EdenLife office attracting top event planners in the industry. This strategic move comes amidst a rising demand from customers for high-quality, convenient food solutions for their corporate functions, private parties, and special occasions.
Nayadar Enengesi, the CEO and Co-founder of Edenlife commented, “Our Homemade by Edenlife service has been tremendously successful in providing busy individuals and families with delicious, nourishing meals delivered straight to their doorsteps on demand or a schedule. As we listened to our customers’ feedback, it became clear that there was a growing need for our expertise in catering for larger gatherings and celebratory events.”
The launch event was a perfect blend of sophistication and culinary excellence, designed to impress and engage event planners who play a crucial role in vendor selection for major events. Guests were treated to an exquisite food-tasting experience featuring a wide range of delectable dishes, each showcasing the exceptional culinary skills of Homemade by Edenlife’s chefs.
Additionally, attendees were given an exclusive kitchen tour, offering a behind-the-scenes look at the modern, hygienic facilities. The event also included an interactive panel session where industry experts discussed various aspects of event planning, providing valuable insights and fostering engaging discussions.
Among the guests at the exclusive event were prominent event planners such as Temitope Omotoso, Creative Director and founder of Tosh Events; Seyi Olaniyan, CEO of Yellowlyfe Events; and Morolake Philip-Ladipo, a Public Relations and Communications Manager, along with several other esteemed event planners.
In his address to the planners, Adesoji Olaniyan, Head of Sales at EdenLife stated, “We understand that events, whether corporate or personal, are often a reflection of the host’s brand and personality”. “By offering our catering services, we’re able to help our clients create memorable experiences that align with their vision, while also taking the burden of food preparation off their shoulders.”
Homemade by Edenlife’s events catering service brings the same level of care and attention to detail that has made the meal delivery offering so popular. The team works closely with clients to understand their preferences, dietary requirements, and the overall theme and tone of the event. They then craft a customized menu and handle all the logistical aspects, ensuring a seamless and enjoyable experience for hosts and guests alike.
The expansion into event catering comes at a time when the demand for high-quality, convenient food solutions is on the rise in Nigeria. As more people seek to outsource the time-consuming tasks of meal planning and preparation, services like Homemade by Edenlife are poised to become increasingly valuable.
With its commitment to quality, convenience, and exceptional customer service, Homemade by Edenlife is well-positioned to become a go-to solution for both everyday meals and celebratory events in Nigeria and Kenya.